In a shift from years past, Nike is giving Chicago Marathon runners, friends and family as well as Chicago area consumers an easier way to pick up the official 2021 Bank of America Chicago Marathon Official Merchandise, a performance and lifestyle apparel collection to commemorate this year’s marathon, designed for runners, their families, friends, and consumers.
This year, instead of consumers waiting in line at the Nike booth at the Expo to obtain their purchases, Nike is launching the Chicago Pick Up Hub next to the Nike Chicago store. No need to wait in line or deal with large crowds; consumers can order on the Nike app or online, choose the Express Pick Up option, and be notified when your package is ready for pick up. Through this new way to shop, Nike is using its online-to-offline capabilities to support a large-scale BOPIS (Buy Online, Pickup In Store) operation tied to a major event in Chicago – ultimately placing the consumer’s needs and safety first.
The 2021 Bank of America Chicago Marathon returns to Chicago on Sunday, October 10th. The marathon is expected to welcome 35,000 participants this year. Following COVID-19 guidelines, Registered participants are required to provide proof of a complete COVID-19 vaccination series or a negative COVID-19 test result to participate in the 2021 Bank of America Chicago Marathon.