Chicago State Foundation has partnered with The Chicago Urban League, and the Bronzeville Children’s Museum to plan and execute an outreach campaign to encourage people to get vaccinated against COVID-19. The VaxAMillion campaign will motivate and incentivize young African Americans – a group with the lowest vaccination rates on Chicago’s South Side. The campaign kicked off with a content creation contest where CSU students, Chicago Urban League Youth, and Bronzeville Children’s Museum patrons were tasked with creating one-minute video concepts to discuss why everyone must be vaccinated.
The event will be held Saturday, October 16, at the Bronzeville Children’s Museum located at 9301 S. Stoney Island Ave at 1pm. A virtual panel discussion is also planned prior to the event on Friday, October 15 at 1pm on Facebook live.
In its inaugural year, ten concepts/ideas will be chosen to be a part of a professionally produced video that will become the foundation for the VaxAMillion campaign. In addition to having the costs of production covered, each winner will receive $1,500 for participating in this challenge. Idea submissions are being accepted through October 21 at https://vaxamillionchi.org/#Submit.
In addition, partners will also host two (2) community mobilization events with the generous support of Walgreens where attendees will be able to receive free COVID-19 vaccinations, a $50 financial incentive (in the form of a gift card) for their participation, and other health screenings. Blue Cross Blue Shield of Illinois is also partnering with campaign leaders to host a Virtual Panel Discussion focused on the benefits of getting vaccinated.
For more information visit: https://vaxamillionchi.org/#