Bally’s Chicago Casino outpaces the market on average month over month in July. While statewide casino revenue declined by 1.7 percent from the prior month, Bally’s maintained comparable results with gross gaming revenue of $12.5 million.
Admissions also reached an all-time high of 126,620, up 5.6 percent over June and bringing the total number of guests to Bally’s Chicago at Medinah Temple to 1.14 million.
“While other casinos experienced declines of 5 percent or more in July, Bally’s outpaced the market with strong gaming volumes and record admissions,” said Mark Wong, Vice President and General Manager. “Meanwhile, tax allocations increased 7 percent from $2.9 million in June to $3.1 million in July.”
The casino luck was in favor of table game players resulting in Gross Gaming Revenue (GGR) of $12.5M and Adjusted Gross Revenue (AGR) of $10.4M. Additionally, Bally’s continues to grow its database now with over 102,000 loyal Bally’s Rewards Members.
Bally’s Chicago takes pride in its active involvement in the community, supporting numerous initiatives that enrich the lives of its residents as an active participant in the Food Service campaign at St. James Cathedral Church, ensuring that those in need receive essential meals and support. Additionally, Bally’s Chicago has sponsored events such as the Hyde Park 4th on 53rd Parade, the Near North Unity Program’s Jazz in the Park, and the Pilsen Fiesta Del Sol’s 50th Anniversary, contributing to the vibrant cultural fabric of the city.
The commitment to community extends beyond cultural events, as Bally’s Chicago has also partnered with prominent organizations. The entertainment destination proudly served as an official partner of the NASCAR Chicago Street Race Weekend, thrilling racing enthusiasts with high-speed action.
Furthermore, Bally’s Chicago supported the National Association of Black Journalists National Convention, promoting diversity and inclusion in the media industry.
In addition to sponsorships, Bally’s Chicago is an active and engaged member of many economic development organizations and initiatives. The entertainment destination participated in the Greater River North Business Association Monthly Professional Exchange, fostering collaboration and growth among local businesses.
Bally’s Chicago also attended Choose Chicago Networking Events, connecting with key stakeholders in the tourism industry to promote the city as a premier destination. Moreover, the entertainment destination celebrated new business openings in River North, contributing to the economic vitality of the area.
Bally’s Chicago’s commitment to the community remains unwavering, as it continues to enrich the lives of residents through sponsorships and economic development efforts. With admissions and gaming volumes at all-time highs, Bally’s Chicago is poised to further elevate the entertainment experience while remaining dedicated to fostering community spirit and supporting growth.
As Bally’s Chicago approaches its one-year anniversary, the casino continues to grow with the recent opening of the new VIP Lounge on July 29. This milestone will be celebrated with a ribbon-cutting ceremony scheduled for Aug. 12.