Rahm Emanuel Unveils New Tourism Plans: Light Up Chicago And Dominate Chinese New Year

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Chicago Mayor Rahm Emanuel has a vision of of transforming the Windy City into a Midwestern city of lights (à la Paris) and the largest Chinese New Year destination in North America as part of a two-part initiative to reach new tourism goals by 2020.

Emanuel announced the plans Wednesday saying Chicago needs a “comprehensive strategy and focus” to achieve the 10 percent increase in tourism numbers to a total of 55 million visitors a year. In his remarks, Emanuel added that tourism is a “a key driver of our economy.”

Under the ambitious plan, the mayor said the city will launch an international competition inviting designers, engineers, architects, artists and others to devise ways of lighting city’s buildings, streets and parks at night.

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